Profile


24
Jan 13

FaceWash Scrubs Naughty Words From Your Facebook Profile

A new app, FaceWash, scans comments on users’ Facebook posts, pictures, likes, as well as posts and pictures in which users are tagged.  The app highlights posts with certain naughty words, including profanities as well as words like “sexy,” “butt,” and “xxx,” as shown below.

Users can then click a link and delete the post if they wish.    Users can also enter words they want to the app to search.  For example, maybe you’ve vented about your job or certain co-workers on Facebook.  You could enter your company’s name or colleague’s name to see if you’ve mentioned them in a negative manner.

Final note – I tried the app earlier this week and it eventually timed out.  However, I had no problems on my second attempt (and the app identified the picture above).  I recommend that all job seekers and professionals use the app to scan their Facebook profiles–it can’t hurt!


31
Dec 12

You Can’t Hide on Facebook

When I speak at law schools, I’m always impressed with the number of students who have removed themselves from Facebook search so that potential employers can’t find the students simply by entering the students’ names in the Facebook search bar.  However, with the privacy changes Facebook introduced earlier this month, Facebook is removing the ability of members to hide themselves from Facebook search.

You may still have the option to hide yourself from Facebook search because the change is being rolled out to members gradually.  However, you should start planning for the change now, and I recommend considering the following:

  1. Does it belong on Facebook? Before posting an update or photo, ask yourself whether the information should be shared on Facebook.  As we’ve been reminded by the recent Randi Zuckerberg photo privacy breach, your information can still be shared by your friends who have access to the information—no matter how private you try to make the information by applying the most stringent privacy settings.  So, before posting anything, ask yourself, “Would I mind if the entire world saw this information?”
  2. Use your privacy settings. The bright side of the recent Facebook privacy changes is that the settings are more user friendly.  Spend 10 minutes today reviewing your settings to make sure your information is protected.
  3. Apply the Office Desk Photo Rule. No matter which privacy settings you choose, your profile picture is public to everyone.  Now, that you can’t hide from a Facebook search, more people will find you and see your profile picture.  It’s even more critical that you choose an appropriate Facebook profile picture.  In my book, I recommend applying the Office Desk Photo Rule when choosing your profile picture:  choose a picture that you would display on your office desk.  The picture can be casual, just not too casual.  Avoid the pictures of you taking shots or posing in a bikini.

1
Nov 11

Add Language to LinkedIn Profile to Help Job Search

If you are a job seeker who speaks multiple languages, make sure your LinkedIn profile reflects each language.   Some in-house legal jobs as well as document review positions require a specific language competency.  The language field on LinkedIn is also an optional search field for advanced people searches on LinkedIn.  Thus, legal recruiters can search LinkedIn to find candidates for these in-house and document review jobs.

To add a language to your LinkedIn profile, complete the following steps:

  1. From your LinkedIn home page, click on “Profile,” and then “Edit Profile.”
  2. Below your snapshot box and before your summary section, you’ll see a box that allows you to add sections.  Click on “add section,” as shown below.

3.   Then, select the “languages” option and add to your profile.  You can then list the languages you speak.


28
Sep 11

What’s Your LinkedIn Brand?

It’s no secret that potential employers and clients search LinkedIn before hiring lawyers.   How would a potential employer or client perceive your profile?  Which words stand out and brand you?  For example, does your LinkedIn profile suggest that you are an employment lawyer or a leading authority on non-compete agreements? 

One way to test how others perceive your LinkedIn profile is to create a Wordle of your profile.  Copy the text of your LinkedIn profile, go to Wordle.net and paste the text.  Here’s my Wordle: 

If you aren’t satisfied with the dominant words in your Wordle, revise your LinkedIn profile as needed so that your desired brand dominates your Wordle.


20
Sep 11

Psychological Proof for a Profile Picture

I previously shared my thoughts on why job seekers need a profile picture on their social networking profiles.  Now, there is psychological proof that having a profile picture may help your job search.  According to this Psychology Today article, we absorb about 93% of our information from sight and sound alone.  Sight accounts for 55%.  Thus, a profile picture could have the greatest influence on employers who view your online profiles.

Here are some guidelines I offer in book for choosing the perfect profile picture:

  1. Recent (taken in the past five years)
  2. Quality (avoid blurry pictures)
  3. Headshot (shoulders up rather than full length picture)

10
Dec 10

LinkedIn Resume Builder for Lawyers … A Starting Point

LinkedIn Labs is experimenting with a resume builder tool which you can access here.  I tested it and here’s part of the resume LinkedIn Resume Builder generated from my LinkedIn profile.

LI resume builder

Here are my thoughts for lawyers who are thinking about trying LinkedIn’s Resume Builder.

Positive Points

  • Law Template. You can choose from over 10 resume templates, including one for “Law.”  I like the separate category for the legal profession, and I like that the “Law” template omits the summary section.
  • Format. I like the format of the “Law ” template … section headings are in bold and all caps, places of employment and education are formatted differently than title and degree.

Needs Improvement

  • Dates of Employment/Education. Lawyers should include the month and year for dates of employment and education.  The resume generated by LinkedIn’s Resume Builder only displays the year.
  • Location of Employment/Education. Lawyers should also include the city and state for places of employment and education.  The resume generated by LinkedIn’s Resume Builder does not display this information.
  • Bar Admissions. Lawyers’ resumes should have a separate section to show their bar admissions.  The resumes generated by LinkedIn’s Resume Builder does not display this information.
  • Too Much Information. There’s certain information you share on your LinkedIn profile because it’s not your resume and you have the opportunity to elaborate or market your experience.  Unfortunately, LinkedIn’s Resume Builder pulls much of this extra information and includes it in your resume template.  For example, the Resume Builder pulled all of the websites listed in my LinkedIn profile, but I normally wouldn’t list the site to purchase my book on my resume.  The Resume Builder also listed my high school.  I include my high school on my LinkedIn profile to find/connect with old high school contacts, but I wouldn’t list that information on my resume.

Bottom Line

LinkedIn’s Resume Builder is a great starting point for lawyers–especially lawyers who have not created a resume in several years.  The format is great.  But, the Resume Builder omits many details important to a great legal resume so lawyers must remember to customize accordingly.


22
Aug 10

Get Hired Through a LinkedIn InMail

Perhaps the greatest benefit to maintaining a robust profile on LinkedIn is the possibility that a recruiter or law firm hiring authority may discover your profile and reach out to you about a job opportunity.

How can recruiters and hiring authorities you don’t know contact you about job opportunities?  Are there steps you, a job seeker, must take to allow recruiters/hiring authorities to contact you?  Do you need a paid account for recruiters/hiring authorities to contact you?

Connection Not Required to Send InMail

The recruiters/hiring authorities may contact you about job opportunities by sending you an InMail message on LinkedIn.  The recruiters/hiring authorities don’t need to be connected to you to send an InMail.

Acceptance of InMail Messages Required

However, recruiters/hiring authorities can only send you an InMail message about an opportunity if you indicated in your LinkedIn Contact Settings that you will accept InMail messages.  Thus, the burden is on you, the job seeker, to set your account to receive InMails.

To check to see if you accept InMails, click on Settings in the upper right menu bar.

LI Settings

Scroll down until you see the Email Notifications category on the left side of your page.  You may stop here if LinkedIn indicates that you are receiving InMails.  If you aren’t receiving InMails but want to receive InMails, click on Contact Settings.

email notifications

Then, click the second option, “I’ll accept Introductions and InMail.”

LI contact settings

All Accounts May Receive InMail–Paid Account Not Required to Receive InMail

As you can see in the chart below comparing the various accounts on LinkedIn, anyone–including users with the free, basic LinkedIn account–may receive InMail messages.

LI compare accounts

You will note, however, that recruiters/hiring authorities must have a LinkedIn Business account or higher (and, most do) to send an InMail message.

Bottom Line for Job Seekers

  • You DO need to accept InMail messages.
  • You DON’T need a paid account.

6
Jul 10

Multiple LinkedIn Profiles for Different Career Paths?

One of my Twitter followers tweeted the following today:

Should you have more than one LinkedIn profile for different career paths?

No.  While it’s acceptable for lawyers to create different versions of their resumes when applying for positions in different practice areas or settings, lawyers should create only one LinkedIn profile.  Creating multiple LinkedIn profiles is considered a “misuse,” and a user who abuses or misuses LinkedIn’s services may have his or her account suspended or terminated.  See Section (7)(B) of the LinkedIn User Agreement.


26
Mar 10

Q1 Final Friday: 6 Social Networking Profile Updates

Have you noticed how your Facebook friends update their relationship status immediately upon getting married, breaking up, or getting engaged?

FB relationship status anne married joe ED

Why do so many lawyers wait until they need a new job to update their professional information on their social networking profiles?

In my forthcoming book, I recommend that attorney job seekers designate a time each calendar quarter to update their social networking profiles.

Today marks the final Friday of the first quarter.  Consider designating the final Friday of the quarter (or the final weekend of the quarter) as the time for updating your resume and social networking profiles.  Spend 15 minutes today or this weekend to review the following:

  1. New Position. If you started a new job after January 1, 2010, or accepted an offer to start one in early April, update your work information on LinkedIn and Facebook.  Check your website link on Twitter; if the link was to your old firm bio, update it.
  2. New Title. Many firms name their new partners during the first quarter.  If you were recently promoted to partner, change your title on your social networking profiles.
  3. New Leadership Roles. Many professional organizations elect new leaders in the first quarter.  Do you have new leadership roles to add?  Did any past leadership roles expire in December 2009?
  4. Awards/Honors. Have you been quoted or mentioned in an article during the first quarter?  Did you speak at event?  If so, share this information on LinkedIn, Facebook and Twitter.
  5. Facebook Pictures. While you are updating your profile information, check the privacy settings on  your Facebook pictures to make sure you are not sharing too much information.  My January 2010 newsletter outlines the steps for changing your privacy settings and you may view it here.
  6. Profile Picture. Make sure you have a recent (i.e., last 5 years) profile picture on your social networking profiles.  Click here to read why you need a profile picture.

Finally, remember that many of the above updates apply to your hard copy resume as well.  Don’t forget to update it as you update your online profiles.


8
Feb 10

Profile Pictures … Why You Need One

When I speak about the BIG 3, I am always asked, “do I have to include a picture on my social networking profile(s)?”  No, you don’t have to include a picture.  But, consider this — studies suggest that we remember information if a picture is associated with it.  Thus, you might want to add a profile picture if you are a

  • job seeker and want recruiters and potential employers to remember your profile;
  • law firm recruiter or hiring authority and want job seekers to remember you and your firm; or
  • practicing attorney and want potential clients to remember your profile.